1.Build and maintain revenue analytic reports in base, retention or cross sale and Identify improving opportunities from campaign performance. Find out hot spot and identify potential reasons behind through customer analytic record. 2.Build and maintain Acquisition & Retention cost evaluation and value exchange reports to identify better business opportunities. 3.Present insight and provide actionable proposals to marketing team and continuously improve performance. 4.Cooperate with campaign management, modeling, and data warehouse to find better analytic way.
1.Deep understanding of analytical practices and methodologies. Ability to identify key data trends and focus on the detail 2.Strong relationship and communication skills with the ability to influence others 3.Experience of applying analysis within a marketing and/or commercial environment 4.Exposure to applying predictive modelling techniques to target marketing communications to customers
Copyright © 2002-2012 BenQ Guru Software Co., Ltd. All Rights Reserved.